Imagine a future where your productivity REALLY rises to new heights powered by AI.
This Masterclass will turn your vision into reality. You’ll be able to do more, to create more, and to have more. As intelligence gets integrated everywhere, you may even discover “superpowers on demand”
We focus on PRACTICAL AI – the hard, independent reality you need to know – beyond all the tech company hype.
>> Pro-Tip: This Masterclass WILL save you precious time, money and wasted effort in AI strategy meetings! <<
LONDON: Choose from: 11 June 2024… or 10 October 2024
Module 1: Strategic Overview & Challenge Board
9:00-9:15 Masterclass Overview
· Learning Journey
· Professional Introductions and Objectives
9:15-10:00 AI Introduction
· Introduction to AI, GPT & meteoric growth
· The critical role of DATA in successful AI projects
· Hype vs Reality: AI Mistakes to avoid
10:00-10:45 Activity 1 – The Challenge Board
· Identify business challenges to tackle using AI
· Classify: Operational, Talent, Skills Innovation & Growth
· Prioritize them based on Urgency, Ease of Solution & Feasibility
10:45-11:00 Tea, coffee, pastries and networking
Module 2: Case Studies, Use Cases & Testing Models
11:00-12:00 noon – Case Studies
· Successful AI Implementation of Use Cases
· Common Success Factors for each case
· Key learnings for your organization
12:00-12:45 Activity 2: Test AI Models
· Features and Benefits of different AI & GPT platforms
· Understand the process of GPT response generation
· Access Chat GPT & Bard usefulness for different tasks
12:45-13:45 Executive 5 Star Lunch and Peer Networking
Module 3: Overcoming AI Risks, Challenges & Integrating Them Into Your Organization
13:45-14:45 AI Challenges, Risks and Integration
· Identify common challenges and pitfalls of AI adoption
· How to mitigate risks, expectations and align AI with organisational goals
· Ensure integration of AI within existing processes and workflows
14:45-15:00 Tea, coffee, pastries and networking
15:00-17:00 Activity 3 – Learnings & Next Action
· Define your AI objectives, data requirements and select suitable AI technologies and resources
· Complete now, next, long roadmap for your AI plans
· Confirmations and revelations about AI & GPT
17:00 Award of Your Certified Masters Diploma (CMD AI)
POST-EVENT – FOLLOW UP JOURNEY & AI ACCOUNTABILITY
30 Day Post-Workshop Check-In
‘Keeping The Learning Alive’ –
Post-Course consultation with Rob T
· Discuss how your AI Strategies and Implementations are going. Challenges and Insights
· Evaluate how you are applying the learnings to your own business challenges
· Receive additional advice on how to proceed with AI tools, techniques and methodologies
Why This Now?
BEFORE the Masterclass, you may be grappling with how to use AI effectively or unsure of its true potential. But AFTER attending, you’ll emerge with a clear roadmap to success, armed with insights from real-world examples that have reshaped industries. Plus you’ll understand the risks, properly evaluate hype vs reality from vendors and data you need for your next steps in AI.
2024 is the time of AI and you’d be forgiven for thinking that every business on the planet is now an AI company…:)
You hear claims like: “You can plug in AI anywhere, and it will just work…”
No, it won’t!
In reality: to succeed with AI, you need to understand data quality.
For instance, not every company needs a Large Language Model (LLM). You’ll need to appreciate the difference between generative AI and classical Machine Learning. ML is the stuff we’ve using for ages until the generative AI revolution took over this year. At the core foundation, it pays to make sure your company’s data management is in good shape.
AI will help accelerate good data practices.
Without it, your AI strategy won’t get very far. Build a solid DATA foundation first.
There’s a lot of talk about AI theory. You will leave this course with the knowledge and skills to apply AI and ChatGPT techniques to tackle business challenges immediately.
Our AI expert team will assess the merit of your AI projects and advise on implementation.
INSPIRATIONAL THEMES –
Advance Your Digital Wisdom
Beyond ChatGPT:
The Hype vs The Reality of AI – For Business Leaders
>> Pro-Tip: This Masterclass WILL save you precious time, money and wasted efforts in AI strategy meetings!
1-INTRO: SETTING THE SCENE
“AI hype washing”, snake oil salesmen and the need for a realistic understanding of AI.
Share insights on the challenges and opportunities associated with AI adoption.
2-TOMORROW’S AI LANDSCAPE – HYPE vs REALITY
Explore the current AI landscape and the hype surrounding it.
Discuss legitimate AI companies versus AI-washing companies.
Analyze misleading claims made by AI-washing companies through examples.
3-REAL-WORLD CASE STUDIES: Successful AI Implementations
Engage in a series of real-world case studies showcasing successful AI implementations
Analyze key factors that contributed to the success of each case study.
Discuss challenges faced during implementation and how they were overcome.
Identify common patterns and best practices for successful AI adoption.
4-THE ROLE OF DATA IN AI SUCCESS
Highlight the critical role of data quality in AI applications.
Discuss the importance of data hygiene and good data practices.
Provide practical guidance on preparing data for AI applications.
Explore strategies for using existing data assets and enhancing data collection processes.
5-AI EVALUATION FRAMEWORK: HOW TO SELECT VENDORS
Introduce a complete framework for evaluating AI solutions and vendors.
Discuss key factors such as model interpretability, scalability, and ethics
Present a checklist of questions to ask potential AI vendors during the evaluation process.
Conduct interactive exercises to apply the evaluation framework to hypothetical AI use cases.
6-HOW TO OVERCOME CHALLENGES IN DEPLOYING AI
Identify common challenges and pitfalls in AI adoption.
How to mitigate risks, manage expectations, and aligning AI initiatives with organizational goals.
Change management approaches to ensure successful integration of AI within existing processes and workflows.
7-HANDS-ON WORKSHOP: Building an AI ROADMAP
Facilitate a hands-on workshop: syndicate groups to develop an AI roadmap for your company
Provide guidance and feedback on defining AI objectives, data requirements, and select suitable AI technologies
Encourage knowledge sharing and collaboration among participants
8-Q&A: DISCUSSION AND PEER-LEARNING
Your questions, concerns, and specific use-case scenarios.
Facilitate a discussion to encourage peer learning and knowledge sharing
Share additional insights, case studies, and practical recommendations based on your specific challenges.
9-KEY TAKEAWAYS AND ACTION PLANS
Summarize main learnings and insights from the masterclass.
Provide a structured framework for developing actionable AI implementation plans.
Identify key next steps and commit to applying the knowledge gained
Plus begin to “consider” new US, UK and EU regulation, law and compliance…
MASTERCLASS SUMMARY
The Masterclass is directly relevant to your own work and is based on real-world case studies and how you can apply the key principles in practice. It is not a lecture – but a series of hands-on interactive exercises which will keep you and your colleagues very engaged throughout the day.
Successful AI deployments are still few and far between. You may be planning to hire a Head of AI – to create an org-wide strategy. Or bring in a specialist AI consultancy.
Here’s another approach:
Why not start by getting your own teams up to speed with the tech, and figure out how best to deploy it?
Pull together your best brains from across the business, and explore:
1-Your challenges which are “AI ready” – where reliable, accurate data are accessible
2-Relevant global AI use cases from other sectors and markets which provide meaningful benchmarks and pitfalls to avoid
3-AI tools which answer your real-time questions, in a safe place for them to learn together and experiment
This Masterclass is – by design – interactive and immersive. With a fine balance of presentations, case studies, hands-on exercises, and group discussions. Actual case studies can be selected based on your industry/interest and customized to suit.
AI FUNDAMENTALS
AI & DIGITAL BANKING
RISK MITIGATION & REGULATION
AI CASE STUDIES
IMPLEMENTATION TIPS
AI PROJECT SCOPE & LAUNCH
AI FUNDAMENTALS
AI & DIGITAL BANKING
RISK MITIGATION & REGULATION
AI CASE STUDIES
IMPLEMENTATION TIPS
AI PROJECT SCOPE & LAUNCH
- C-Level Execs – to ensure alignment with strategy and serve as AI project sponsors
- IT & Data Specialists – to ensure all existing tech and data sources can be deployed
- Human Resources – to realise immense enhancements with Employee Experience
- Product & Sales – to make better decisions about product spec and pricing
- Procurement & Legal – to drive efficiencies with internal and external contracts
- Finance & Budget – to review and manage accurate forecasting and fiscal policy
- Marketing & Key Account Management (KAM) – to optimise campaign efficiency and maximise Customer Lifetime Value
- Operations – to identify and enhance process efficiencies
- Grasp how AI & ChatGPT transforms your business
- Identify challenges your organisation faces that could be solved using AI
- Understand AI principles by looking at best in class use cases
- Testing out ChatGPT, Bard and many more solutions to answer your questions in real-time
- Prep and pitch your AI project to AI experts
- The Sprint Experience
- Face-to-Face Workshop/Masterclass (1 day Intensive)
- Live interaction with participants and experts
- Efficient Collaboration
- Dynamic team-based learning
- Face-paced, high-energy activities
- Planning and execution using our templates
- The Accelerator Experience
- Intensive 30 Day Follow Up Accountability (Value-Added Extra - very rare these days)
- Rapidly enhance knowledge & practical application
- Moderated "discussion board" to share views, case studies & materials
- Virtual Summits - timing to suit participants working in different time zones
Masterclass Chairman and Syndicate Case Study Facilitator from London
This Masterclass Summit is chaired by London-based practitioner, Rob T (aka Mr Digital). Rob is a Digital Strategist who facilitates Executive Education programmes on behalf of Cambridge University, MIT Sloan, INSEAD as well as blue chip clients such as American Express, L’Oreal, ING Bank, O2, Vodafone, BMW, Cartier, Nestle, Pepsico and many other brands across 10 industry sectors. He specialises in unlocking the value in AI for retail, digital banking, customer journey mapping, UX/UI and mobile commerce
Rob helps businesses around the globe to build the digital skills and capabilities their teams need to thrive in the digital age. Often the best solutions are already in-house waiting to be untapped.
Digital Strategy and Transformation Clients
• Digital Transformation Specialist
• Digital Product Design Specialist
• Speaker, London Institute of Banking & Finance
• Blue-Chip Clients include: Banks, Telcos, Utilities, Retailers and Auto brands across Europe, Middle
East, Africa, APAC – see client section below
Exec Education Facilitator for the World's Leading Brands
• Emeritus – Columbia Business School, MIT, INSEAD, Cambridge
Judge – plus Google Academy, Squared Online, ISDI
Best-Selling Author and Global Digital Practitioner
• Mobile Best Practice Guide – for Econsultancy
• Mobile Marketing Strategy Guide – for Smart Insights
• 10 Key Decisions for eCommerce Success – for retail clients
"Governments don’t need to follow normal laws. They will obtain AI developed by companies at gunpoint, if necessary.”
Digital Masters Institute delivers you access to the very best practitioners in business, technology, finance, investment health. We are a global business school for the modern age.
We work with partners who empower YOU AND YOUR TEAMS – as we believe that many answers exist already within your teams.
We select accredited partners who deliver programmes for institutions such as Harvard, Oxford, Google, Emeritus Executive, Columbia, Cambridge Judge business schools, INSEAD and MIT. We provide unique access to insights, education and transformational change
Our Partnership Mission: Build Your Digital Transformation Skills & Capabilities:
● Digital Leadership (Demystify Digital, How To Lead in 2030, Business Model Disruption, Growth Drivers
● Customer (Customer First Mindset, Rise In Customer Expectations, Anticipate NEW Customer Needs)
● Data, AI & Automation (Data Driven Business & Organisation, Automation Driving Cost Efficiency, New Platforms, Beyond The Tech Company Hype)
● Business value proposition (Insights, Disruption, Development, Design, Scale)
● Innovation Culture (Rules of Innovation, Agile Mindset, A/B Experimentation, Prototyping)
OUR UNIQUE EDGE: We empower your transformation from within: Think Big, Start Small, Move Fast!
● Digital Bootcamp Training Style – high paced, hands-on & interactive workshop sessions
● Big Problems & Big Ideas: From 10X Thinking to Moonshots to 90 day Roofshot projects, to be developed by client post-event
● Organising for Urgency (with) Effectiveness: Agile & fast wins in new changing ecosystems
OUR PARTNERS: Why Clients work with us
● Exceptional Transformation Event Creation & Unique Live Experiences
● Leading Market & Industry Insights: Strong business focus with relevant knowledge transfer
● Know-How Management: Unique Expert network, Leaders & Evangelists
● Learning & Dev Expertise: Creative, Mindset, Learning techniques in design and delivery, Simulations, Coaching
● Proven Digital Expertise from global leading clients: Cisco, Google, HSBC, Mondelez, Nestle, Shell, Tetra Pak, Unilever
Co-create team-based learning experiences that energize and empower your teams to succeed
Bring in world-class industry experts who contribute as guest speakers
Blend frameworks, case studies, interactive experiences, and reflection
Create safe places to learn and experiment with new ways of problem-solving
real experiences - before vs after
"I had the pleasure of attending Rob's highly informative Masterclass. Rob's enthusiasm for his participants' success was vital in bringing theory to real-world practice"
"For training on digital strategy, tools and surviving the ever-evolving digital marketplace, Rob's workshop was one of the most powerful I have experienced. Rob not only knows his stuff, but is able to deliver cutting-edge training due to his ongoing work with some of the world's largest organisations. This level of corporate involvement backed up with his strategic and hands-on expertise distinguishes Rob as someone to listen to and learn from"
"I had the great pleasure of attending a Masterclass that Rob held at Google. I was impressed by the professionalism and knowledge Rob shared during our 2-day workshop"
"We had the pleasure of working with Rob for our Executive Management Team strategy days in Abu Dhabi. Despite the challenging diversity of team members Rob managed to get us through the 3 days in a structured manner achieving both individual and group objectives. Rob adjusted well to the pace of the team, was able to rewind when needed and to then approach subjects differently with a successful outcome. He has my full recommendations"
Financial Services & FinTech
Telco & Utilities
Automotive & Manufacturing
Retail, Pharma, Ecommerce
Public Sector & Education
AI Knowledgebase… Your Keys to the Vault
Insights FROM the World's Foremost AI Thought Leaders
Valuable Resource links to articles, Books, Videos
Extra Insights
BONUS #1: “How CEOs, Directors & Investors Can Avoid Costly AI Disasters”
(Avoid extreme reputational damage – think Meta’s $5 billion fine and others)
BONUS #2: “How to Implement or Deploy AI – Overcoming Challenges ”
(To save money, make money, delight customers and protect reputation)
BONUS #3: “Real-Life AI Case Studies
“Use-cases” and stories you can apply right away, on a very practical level
Sift the hype and fluff from the actionable stuff.
BONUS #4: Accredited Certified Diploma in Mastering AI (CMD AI)
Your gold standard of global AI excellence. Future employers (and your clients) will know that you are now a qualified expert practitioner in implementing AI. All this – on a practical, rather than theoretical level. This will give you the edge over others and enhance your lifetime earning potential!
BONUS #5: Reference Materials / Knowledgebases – at your fingertips
BONUS #6: Tax Deductible: Self-education expense. Invest in yourself and your people – it pays the highest dividends!
Practical Action Plans
Walk away with a unique ACTION PLAN that will get you much further along in your AI journey.
(1) How to choose your “AI operating mode” How you use AI depends on the state of your business. Growth stage, buy-in, and resources then choose a mode to pursue. Optimize, Accelerate or Transform.
(2) How to identify the best AI projects to pursue: Once you choose the right business mode, you can work out possible AI projects by connecting AI’s most promising use cases to your business’ priorities.
(3) How to prioritize your AI projects by risk vs. reward: You can’t do it all at once, so do the things with low relative effort and high ROI. Which projects have the highest potential to transform your business – at the most acceptable cost?
(4) How to build your AI project spec. You’ll write a project spec for your idea and share your recommendations to the Board. You’ll get more confident, creative and strategic on AI, leaving with rock-solid recommendations.
Who benefits most from our Masterclasses?
- Essential for Board Members, CEOs, Directors, MDs, GMs
- C-Level: Especially CFO/CIO/CTO/CMO, Chief Strategy Officers, Chief Data Officers (CDOs)
- Legal, Risk, Compliance, Security
- Human Capital/People
- Corporate Development, M&A, Venture Capital
- Private Equity: GPs, Limited Partners / Institutional Investors / Sovereign Wealth Funds / Family Offices
- Data Scientists, Data Analysts, Business Intelligence, Quantitative Analysts. Performance Analysts
In Summary – why decide now?
This is definitely not a tech-company sales presentation. It is a full INDEPENDENT immersive VALUABLE learning experience. With Accountability!
Certified Accredited Qualifications attached! And post-event support by expert practitioners
Get to grips quickly – so you can communicate on equal terms with CEOs/Boards … and Geeks alike.
The benefits will be lifelong, not transitory. Never boring: always cool, fun and highly-entertaining!
This will be your blueprint for future success!
Certification & Accreditation
Accreditation. Your own new CMD AI Diploma. Great for your CV!
Downloadable Content & Knowledgebase
Summit documentation, case studies, valuable proprietary resources, post-event support and guidance when you need help
Ask-The-Expert Support calls - Q&A
For specific problem-solving and troubleshooting. We support you every step of the way through our dedicated access service for clients
How to apply PRACTICAL knowledge back in office right away
Leverage this experience. Put it to use right away inside your business
Live Case Studies
Use the lessons in practice to your industry
your certified Diploma
CMD AI is the ‘gold standard qualification’ for high-achievers!
- Gain DEEP industry “insider” knowledge
- Practical, hands-on experience
- Real transfer of knowledge through case studies. Learn by doing - no theory or slick sales pitches
- Distinguished statement of excellence recognised internationally. Great for your CV.
Includes Certified Diploma, Documentation Slides, Research Materials, Meals & Refreshments.
An Post-Event Support/Accountability Check-in After 30 Days
Only US$3999 per delegate
(Note: this special rate is for Institute Members Only, Existing Clients and past Clients)**
Secure Link: Pay by Stripe Credit Card:
https://buy.stripe.com/eVa3eZ6kT10BdvW8wx
COME AS A TEAM
Huge Value, Promotes Closer Bonding
GROUP SAVINGS – BRING YOUR FULL TEAM OR CLIENTS ALONG WITH YOU
Teams of 5 people come for US$11,999 (Save 50%)
Teams of 10** people come for US$19,999 (Save 60%)
** Pro-rata deals apply **
Note: Group Size per city is strictly limited due to syndicate case study groups and to ensure personalised VIP attention.
CAN’T ATTEND IN PERSON?
US$3999 for VIDEO ON DEMAND (4 hours edited) – Unlimited Users At Your Company’s Library and Blended Training – Get Up to Speed
US$1999 per person for Virtual Online Summit
Premium:
Live, In-Person
-
All-Access-Pass
-
Comprehensive Documentation & Case Studies
-
Luncheon & Refreshments
-
CPD and CMD Certified Diploma
Video Site Licence
-
Comprehensive Documentation & Case Studies
-
CPD and CMD Certified Diploma
-
Video Replay on Demand
-
Unlimited Users For Your Knowledgebase
Virtual Summit
On Demand
-
All-Access Pass
-
Comprehensive Documentation & Case Studies
-
CPD and CMD Certified Diploma
-
Subject to Agreed Time and Date
Custom-Designed Thought-Leadership
For Your Board, Your Team, Your Clients
Do you have 10-20 team members (or clients) who’d love this stuff?
* Name Your Preferred Month/Date and City
* Save time, travel, money – and take it all in-company for convenience.
* Get real “bespoke” answers to your own situation, products and clients
* Bond across teams, share experiences and insights.
* Always fun, idea-generative and engaging!
* Board Briefings, CEO/CDO Special Reports, Masterclasses or Summits
Packages start at ~ US$1999 per person for 20 people**
– with custom inclusions. Note: this requires a minimum of 20 people at your site
email for a Customised Quote: book@beyondchatgpt.org
Real Examples of Thought-Leadership Masterclasses, C-Suite and Board Briefings:
-
SAMPLE TOPICS INCLUDE:
AI / Data Science in Medicine/Health/BioTech - AI in Digital Banking, FinTech & Payments
- Legal Risks and Liabilities in ChatGPT
- AI in Private Equity
- Family Wealth Protection
- AI for Sales/Marketing Personalization
- AI for Logistics, Shipping, Transport
- AI in Climate Tech / Climate Science
- AI in Development Banks, Central Banks and Multilaterals
- AI, CyberSecurity & Digital Transformation Masterclass
Exclusive VIP Partnership Packages
Build, activate, promote your brand.
Reach 400,000+ potential clients
Demonstrate Your Capabilities To People Making Billion Dollar Decisions
Gain Exclusive Access to our curated quality distribution – reach 400,000+
This includes investors, corporates and government agencies worldwide.
– Call For Speakers (Live GenAI Case Studies Only)
– Call for Government / Investment Co-Host Patronage
Our Recent Speakers, Members and Alumni Include C-Level from:
Goldman Sachs, JP Morgan, Aramco, Amazon, Google, IBM, Microsoft, Meta, Morgan Stanley, NVIDIA
PLUS: Private Equity, Ivy-League Business Schools, Think Tanks
Diamond, Platinum or Gold Event Partners (limit of 3 partners)
(1) Arranged Investor/CEO Meetings: Exclusive 1-on-1 VIP CEO/Accredited Investor Meetings
(2) Thought-Leadership Packages: Speaker, Panel Moderation, CEO Surveys and Reports
(3) GenAI Awards For Excellence (Maximum 3 Awards Per Event). Must be fully accredited and vetted for quality.
(4) Lunch Packages: CEO/Investor Networking Lunch
(5) Cocktail Packages: Members’ Cocktail Party
(6) EXHIBIT: Hospitality Booth, Branded Lanyards, Special Event Signage
(7) SPONSOR/PARTNER by region of most strategic interest to your business:
Select from: Gulf/MENA, North America, UK, Europe, Asia, Australia/NZ, Africa, Latin America
(8) Website News, Newsletter Banners. Share Your Exclusive Thought Leadership
Every Second Counts…The Clock Is Ticking
Demonstrate Your Capabilities To World’s Top Executives Making Billion Dollar Decisions
Become a VIP Strategic Partner Today: Build Quality Leads, Develop New Relationships
email: book@beyondchatgpt.org
With ever-changing local and global safety guidance in response to COVID-19, Affiliate World has produced a multi-layered safety plan to ensure the safety of our attendees. We will be keeping a constant eye on updates and changes and working closely with local authorities to ensure we go above and beyond all recommended guidelines provided to create a safe environment and mitigate the risk of COVID-19 transmission.
Business Leaders, Investors, CEOs and practitioners such as Data/Performance Analysts in each city. It’s a meeting place where experts, practitioners, thought-leaders (and a few newbies) come together to network, learn, and move the industry forward.
Expect carefully selected 5+ star venues in each city. Service, food, drink, comfort, music, light, space, and great memories. An idyllic ambiance to help connect your creative side and do business away from the hustle and bustle of the daily grind back at your office.
Cocktails kicks off at 5PM where permitted at our large CEO Summits – not usually at the smaller Masterclass. Mingle and discuss opportunities with speakers, delegates and VIP guests after a long day of summiting.
Yes. We encourage Team Bookings. email: book@beyondchatgpt.org to agree a special deal that meets both your individual and corporate goals. The earlier you commit, the better you can plan, the more you save.
Yes – once payment is verified and venue is decided. Our Visa Support team can help you process by issuing an Invitation To Attend. Remember seats are strictly limited on a first-come, first-served basis. So get in early to avoid the dreaded Wait List!
Events are held in 5 star venues across different cities with a focus on convenience to speakers, delegates and major airports
Upon successful completion of Masterclass, Certified Masters Diplomas are awarded. An international seal of quality from the Institute
Yes. Life happens. You can attend our other events in case any problems occur after you have made your order. Rest at ease, your investment of time and commitment is always safeguarded by our Quality Guarantee to exceptional client service. Every client is a VIP in our eyes.
1) Delegate All-Access-Passes: Premium, Business or First – each with its own inclusions. Also Bulk Gift Packages for Teams. Invite Clients to join you.
2) In-Company Custom Thought-Leadership Packages (Summits at your site)
3) Strategic Partner Pass – for VIP Thought-Leaders, Keynotes and Event Sponsors/Exhibitors. Must be relevant to audience needs. No sales pitches.
We invite you to kindly register and present a career biography and links to MP4 or YouTube videos delivering case studies/stories on AI or related topics. We look for speakers and panelists who have a special edge to offer. Sales pitches not welcome by clients. Thought leadership is.
If you are a full-time student or your company is unable or unwilling to invest in your future, please get in touch via email book@beyondchatgpt.org to discuss scholarship options to help you out. We look for participants who can genuinely add value to the group through their practical business expertise and corporate network of connections.
